JUNIOR EMAIL MARKETING SPECIALIST
RESPONSIBILITIES
- Create content for targeted, relevant, and compelling email communications
- Assist Senior Email Manager and provide support in tasks
- Manage email service provider relationships
- Assist with planning and designing different email automation workflows
- Analyze campaign performance and suggest improvements
- Conducting market research to better comprehend prevailing consumer behaviors
- Reviewing our former campaigns to ascertain areas of strength and weakness, which could inform subsequent outputs
- Maintaining a database of customers who have opted to receive our newsletters
- Monitoring and reporting on the utility of each campaign
- Segmenting email lists to optimize campaign performance
- Planning and development of campaigns for our Email and Push Notifications channel
- Generate ideas for email marketing campaigns
REQUIREMENTS
- Previous experience in an email marketing role for an e-commerce brand or an Email Marketing Agency
- Knowledge and aptitude in using marketing technology and tools, including Google Analytics, data visualizations, most popular email vendors (Mailchimp, Emarsys, GetResponse)
- Skill in A/B testing strategies, multivariate email deployment, and a strong understanding of segmentation strategies for B2C e-commerce marketing.
- HTML coding knowledge will be a great advantage
- Analytical Skills: Basic analytical skills to interpret email marketing metrics and optimize campaigns
- Accuracy in managing email lists, schedules, and content, following check-up list
- Ability to come up with creative ideas, develop email campaigns and promotions
- Strong organizational skills to manage multiple campaigns and deadlines simultaneously
- Ability to collaborate with cross-functional teams, including copywriters, and managers
- Willingness to learn and adapt to new technologies and marketing strategies
- Understanding the target audience and tailoring email content to meet customer needs and preferences
- Ability to identify issues, troubleshoot problems, and implement solutions
- Proficiency in the English language
WE OFFER
- Monthly base salary up to EUR 1500 gross and a commission based on the results
- Professional growth and development together with the fast growing worldwide online business company
- Comprehensive reward scheme matching your input
- Very inclusive and responsive team, friendly working atmosphere
- Dynamic and international work environment
- Various resources for continuous professional development
- Modern work place in a class A office Elipse BLC at Ziemelu str. 4, “Riga” International airport territory, all the essentials you’ll require for work, as well as everything that you might need for a perfect brake – ping pong table, table games, library with modern business literature
- Free refreshments e.g. coffee, tea, orange juice and fruits
- Free parking
- Health insurance and all social guarantees
- Excellent colleagues, exciting team-building events and parties you’ll never forget!